For many, Facebook is just another communication toy on the internet to exchange private information. But decision-makers also spend time on Facebook. Internet marketing expert Sanjay Sauldie shows how companies …
Wikis, like blogs, are a good tool for generating fast-growing and changing content for your website. Search engines rate this dynamic very positively. This leads to a better placement of …
In search engine marketing, the company that has optimised its website for the right keywords and lands in the top 10 in the search engine hit lists has an advantage. …
With RSS feeds, companies have another option besides newsletters to distribute their news. Sanjay Sauldie, expert for internet marketing, shows the advantages of RSS feeds for internet users and providers …
When you buy a new domain on the internet, it is forwarded to your main domain by your provider by default. Because Google penalises the creation of twins on the …
Social media marketing can be described as “social influence marketing”. Via internet forums, blogs and platforms such as Xing, Twitter, Linkedln, Facebook and YouTube, users exchange and spread opinions, impressions …
In 15 years of dealing with internet marketing and intensive cooperation with companies, my roadmap for marketing on the internet has emerged: iROI. The iROI strategy consists of 7 important …
In this part of his series of articles, Sanjay Sauldie, top speaker and expert on strategic internet marketing in B2B, gives 7 recommendations that make companies successful, especially in difficult …
In the first part of his series of articles, Sanjay Sauldie gives an overview of the different elements of an internet marketing strategy for companies in the B2B sector. Stage …
Surely you know the 4 P’s of marketing: Product, Place, Price and Promotion. Here, too, the world has changed – if you really want to be successful on the Internet, …
A website wants and needs to be well thought out and prepared. In this chapter of his series of articles, Sanjay Sauldie has created a checklist for planning a successful …
The most beautiful website remains hidden in the vastness of the internet if the texts on it are not optimised for search engines. In this part, internet expert Sanjay Sauldie …
In this part of his series on strategic internet marketing in B2B, Sanjay Sauldie looks at the navigation of a website. Navigation is an important sticking point for search engines …
The IP address plays an increasingly important role in search engine marketing. It is not without reason that providers charge prices ranging from 1 to several 100 euros per month …
Search engines are the guarantors of your success on the Internet. Provided your website is loved by the search engines. No emotions, however, means the end of your website and …